Is Virtual Reality the Future or the End of Intimacy?

Is Virtual Reality the Future or the End of Intimacy?

In this rapidly evolving world, new innovations are changing the way we relate to each other, including the way we access and experience intimacy. Since virtual is far more immersive, future applications are bound to enhance human experiences or present new avenues for exploration.

Macy’s teams up with Marxent Labs in ‘largest VR rollout in retail history’

Macy’s teams up with Marxent Labs in ‘largest VR rollout in retail history’

Beck Besecker, co-founder and CEO of Marxent, says: “With Macy’s VR furniture experience, customers can take a 2D floorplan and transition it to 3D in real time. See Your Space IRL is another interesting addition of AR furniture experience offered by the departmental store chain.

Macy’s and Marxent Open 70 VR Furniture Shopping Spaces

Macy’s and Marxent Open 70 VR Furniture Shopping Spaces

Teaming up, both companies are trying be at the forefront of new retail buying format resting on the ultimate VR personalized experience whereby customers can design the desired room and see it acted out in Virtual Reality.

Macy’s Uses Immersive Technology to Enhance In-Store Shopping Experience

Macy’s Uses Immersive Technology to Enhance In-Store Shopping Experience

The retail giant has already selected 69 stores across the US which will offer customer interactive and immersive shopping experiences starting with November this year. Another immersive technology feature added by Macy’s in 50 stores across the US is a holographic mirror which allows customers to try on over 250 beauty products.